About

About me: freelance copywriter for hire, travel writer and Spanish to English translator based in Edinburgh, UK

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Lost for words?

Creative copywriting that tells your story, the way YOU want it to be told.

You’re probably reading this because you need someone to write something for you.
Or, maybe you think what you already have could be so much better? But you don't quite know how to get there?

Then, that's where I step in...

--> Do you need an entire website, a web page, a brochure or a blog? Great! Keep reading. 

My specialism? Some might say my main specialism is watching WAY too many Scandi crime dramas, but that's for another day.  

I've been writing for tourism and travel for over five years with clients like TUI Group, Much Better Adventures and Celestyal Cruises under my belt. Whether it’s a destination guide, online article, tour description or anything else, I pride myself on researching and producing original content that engages and inspires people to hop on a plane and go to.

I specialise in travel writing because I’ve lived in many places, including Spain, England and Scotland. I also spend all my money going away, especially to Scandinavian countries (I don’t really understand why I keep going back either), so it’s only natural that I dedicate my time to something that I love.

“It was a pleasure to work together with Lucy. She is reliable, quick and supportive. We would always take her back in service again.”
— Chrissi Scheunemann, TUI Group

I also collaborate with real estate and property investment companies to write websites and brochures that are a breath of fresh air.

So, what would you get by hiring me as your copywriter? Another good question, you're good at this!
I promise:

  • To work professionally, efficiently and within our agreed timeline, no excuses.

  • To keep you up to date with progress.

  • To thoroughly research and dedicate the time you have paid for to work on your project.

  • I'll never hand in something I'm not happy with, because I take pride in my work.

  • To review one round of edits after you've taken a look at the first draft.

Oh, and I've had plenty of happy clients along the way...

“I’m so glad I found Lucy when I did! I needed someone to help with website copy for a luxury cruise liner and Lucy was absolutely perfect for the job. She was incredibly skilled in evoking powerful emotion and painting a once-in-a-lifetime experience with her words. I knew that when Lucy delivered her work (sometimes even before the deadline!) I wouldn’t need to spend too much time — if any at all — editing her work. It’s such a joy to work with a competent and professional writer like Lucy and I can’t wait to work with her again!”
— Maria Carras, CEO at Maria Carras Creative Copywriting

Just what you need? Ready to get started? 

You can also find me on social media:

 


 


 

Some more happy clients... 

“I read your changes this morning and I LOVE them! Thank you so much, I think you have captured exactly what I wanted to communicate with the perfect tone. You are a great writer :)”
— Clara Molina Sanchez, Spectrum Heritage
“Lucy made the design of my company website an absolute breeze. The finished article has exceeded my expectations and was completed on time and budget.”
— Alasdair McCaig, Glencorse Estates
“She is very responsible and thorough, and her writing skills are excellent.”
— Joan Torres, Hotelbeds Group
“Lucy has been an indispensable help since joining the project for our ambitious new website – GoTUI.com. She was tasked not just with writing up engaging texts that described and ‘sold’ our products but also with implementing a new Tone of Voice. This involved changing existing descriptions from a descriptive style to a more direct and personalised one. We sent Lucy a few examples of what we were looking for, and she immediately understood it. Her writing is crisp, concise and convincing – no word is wasted and she has pithily conveyed our message.

And as well as her writing, Lucy has exceeded our expectations in every sense. She has found solutions to every problem she encountered and has always met her deadlines.

We are very happy with Lucy’s invaluable input into our project.”
— Alvaro Reynolds, TUI Destination Services